Procter & Gamble (P&G) and Flamac, a division of SIM vzw (Strategisch Initiatief Materialen in Vlaanderen), announce the start-up of a strategic collaboration. This collaboration aims to develop and use unique high-throughput formulation technologies and is co-funded by the Flemish government. This will strengthen P&G’s power for research and innovation for the different businesses via open innovation collaboration with FLAMAC.
Flamac is a research centre in high-throughput methods which supports the chemical and materials industries. It offers its services in either collaborative or multi-disciplinary government sponsored research projects as well as via bilateral contract research. Flamac is a division of the Strategic Initiative Materials (SIM). SIM is subsidised by the Flemish Government. Its mission is to enhance strategic collaboration between knowledge institutes and the materials & chemical industries in Flanders.
“Flamac and SIM are very excited to be working with P&G. Within this project Flamac will offer its expertise on high-throughput technologies to accelerate P&G’s formulation R&D. We are looking forward to building a long-term relationship between P&G and Flamac,” says Johan Paul, Manager of Flamac, a division of SIM.
P&G is the largest consumer goods company in the world with a mega-hub in Brussels. This innovation center supports the company with end-to-end innovation capabilities for fluid products.
“Innovation via collaboration is at the heart of how we touch and improves lives of our consumers. The Connect + Develop capability with FLAMAC will enable us to develop new products at improved productivity with high throughput experimentation” says Charles Bragg, Director Fabric Care Global Product Design.
P&G touches and improves the lives of about 4.4 billion people around the world with its portfolio of trusted, quality brands. The Company’s leadership brands include Pampers®, Ariel®, Always®, Pantene®, Mach3®, Fairy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze® and Ambi Pur®. With operations in about 80 countries and with just under a quarter of our global workforce working in Western Europe, P&G brands are available in more than 180 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.
Contacts:
Johan Paul, Ph.D.
Manager
Flamac, a division of SIM vzw
Technologiepark 903
B – 9052 Zwijnaarde
BELGIUM
Tel: +32 9 264 58 22
www.flamac.be
www.sim-flanders.be
Andre Convents, Ph.D.
Section Head Connect & Develop
Household Care
Procter & Gamble Eurocor
Temselaan 100
1853 Strombeek-Bever
BELGIUM
Tel: +32 2 456 33 54
www.pg.com
